A phased approach for health plans
Health plans want to know and activate members to improve health outcomes, costs and satisfaction.
The challenge is how.
Astute health plan leaders embracing next-gen member engagement not only know which members to target – the who – but also the what, why and how.
For example, they know which members could most benefit from a prediabetes program; what motivates any member to engage; and how each member prefers to engage.
They also capitalize on engaged members through inbound opportunities and use analytics to outreach proactively to unengaged members.
Download this white paper to learn:
- ‣ Why leading health plans invest in next-gen member engagement
- ‣ What next-gen member engagement is
- ‣How next-gen member engagement pays off
- ‣Where to start and how to grow